Studio The Blue Boy

Studio The Blue Boy is the interior arm of The Blue Boy Inc., founded by Japanese art director Keisuke Shoda. Rooted in rugs and design objects, the brand reinterprets traditional Japanese craftsmanship through a modern, design-led lens. Working with artisans across Japan, it creates refined homeware including Hasami porcelain incense holders and sculptural cushions. Guided by “From Japan to the World,” via Hackney Wick, of course.